Louvre Hotels Group to add 4,000 keys...

Saudi Arabia is the focus of the expansion

The Middle East and North Africa (MENA) arm of Louvre Hotels Group (LHG) is planning to introduce 1,000 additional hotel keys to its portfolio in Saudi Arabia within the next three years, taking its total regional pipeline to more than 4,000 by 2027.

The growth plan is part of the group's goal to double its footprint in MENA and establish itself among the top five largest operators in the region with 120 operational and pipeline hotels by 2030.

The strategy is to focus on modern affordable hotels in primary and secondary leisure and business destinations, reinforcing LHG's presence as a leading midscale operator with multiple hotels across Saudi Arabia, and the wider MENA region.

Saudi Arabia is the focus of the expansion with the pipeline announced and the successful performance of its 16 existing hotels in the country.

The hospitality group's brands include Royal Tulip Hotels, Golden Tulip Hotels, Tulip Hotels & Residences, Kyriad Hotels and Campanile Hotels.

President of Louvre Hotels MENA Amine Moukarzel said: "Our teams in Paris and Dubai have been working closely with investment partners in key markets across Saudi Arabia, Oman and Algeria to introduce compelling modern hotels that cater to the growing traveller needs in the region.

“Reinforcing our goals to lead the affordable hotel space, we are planning a dedicated regional office in Saudi to provide focused sales, marketing and operational support to our patrons.

Louvre Hotels Group MENA Region currently operates 43 hotels spanning 8,250 keys in UAE, Oman, KSA, Qatar, Bahrain, Tunisia, Algeria, Georgia, Jordan, Lebanon and Egypt.

For more information, visit www.louvre-hotels.com

FIND OUT MORE