Beverly Hills tourism bureau is heading to the Middle East

Beverly Hills tourism bureau is heading to the Middle East

The world's most famous luxury destination aims to develop partnerships with travel agents in the region 

In May 2023, Beverly Hills Conference & Visitors Bureau will be in the Middle East to develop relations with the travel trade. 

Local representation firm Gulf Reps will oversee the Beverly Hills Conference & Visitors Bureau's scheduling while in the region. 

As part of the tourism association's Middle East visit, Beverly Hills will meet with key agents in the UAE and Saudi, and also host the Luxury Travel Forum on Wednesday 17 May in Riyadh. Attendance is by invitation only. Contact Gulf Reps on the email address below to make enquiries.      

The event will bring together thought leaders and media from the luxury travel space with a series of forums and networking opportunities, including: 

  • 9.30am: Networking Breakfast 
  • 11:45am: Panel 1 – What defines a luxury destination today?
  • 12:15pm: Panel 2 – Better Together: The importance of collaborations and partnerships in luxury travel
  • 12.45pm: Networking Lunch
  • 01:45pm: Panel 3 – Who is the UHNW Middle East traveller and what are they looking for?       

Connecting Travel's editorial director Sarah Hedley Hymers will also be conducting a live interview with Beverly Hills Conference & Visitors Bureau CEO Julie Wagner, as well as hosting the panels. Hymers also interviewed Wagner online ahead of the event to give the travel trade insight into the destination's key selling points. 

For more information or to express interest in attending the Luxury Travel Forum in Riyadh or partnering with Beverly Hills Conference & Visitors Bureau, please email Lisa Flanagan at Gulf Reps on

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