Cruise

Royal Caribbean Group aims for greater share of global holiday market

Royal Caribbean Group aims for greater share of global holiday market

Europe and Alaskan itineraries showing strong pricing and onboard revenue

Royal Caribbean Group aims to capture a higher share of the global holiday market as its brands continue attract record bookings for 2024 sailings. 

The company pointed to a “particular strength” of pricing and onboard revenue from European and Alaskan itineraries.

Customer deposit levels stood at US$6.2 billion at the end of June while onboard spending and pre-cruise purchases continue to “significantly exceed” 2023 levels driven by higher prices.

Group President and Chief Executive Jason Liberty said: “We are thrilled with the ongoing excitement for our incredible vacation experiences, which has continued to result in better bookings than prior years. We have seen strength for all key products and are already taking more bookings for 2025 sailings than 2024.”

He was speaking as the company reported net income of US$459 million in the same period last year based on total revenues topping US$4.1 billion.

Net profit for the first six months of the year tripled year-on-year to US$1.2 billion from US$411 million for the parent company of Royal Caribbean International, Celebrity Cruises and Silversea. 

RELATED:
Meghan Trainor named godmother of Royal Caribbean's Utopia of the Seas
Royal Caribbean takes delivery of Utopia of the Seas
7 of the best cruise ship shows to see now

Liberty added: “Our momentum continues. We met our financial targets 18 months earlier than expected, have our balance sheet in a strong position, reinstated our dividend, and we are just getting started. 

“Exceptional demand for our vacation experiences has accelerated our performance by generating significant yield growth over the past several years. 

“As we look forward, we remain intensely focused on driving strong shareholder returns by delivering a lifetime of vacations and taking a greater share of the rapidly growing $1.9 trillion global vacation market. 

“This is underpinned by our formula for future success – disciplined growth and moderate yield growth while controlling our costs.”

To partner with Royal Caribbean Arabia call UAE +971 4 331 4299, KSA 800 897 1419, or email book@rccl.ae. For more information, visit www.royalcaribbean.ae



FIND OUT MORE 

Share article

View Comments